Product Manager – Member Acquisition and Onboarding

Job Description

This role will be based in Sunnyvale, San Francisco or Seattle.

At LinkedIn, we trust each other to do our best work where it works best for us and our teams. This role offers a hybrid work option, meaning you can both work from home and commute to a LinkedIn office, depending on what’s best for you and when it is important for your team to be together.

We’re looking for an experienced Product Manager on the Core Growth team to lead LinkedIn’s Member Acquisition and Onboarding stack. This is a unique opportunity to own the product vision, strategy, and roadmap for experiences that span across all of LinkedIn’s product lines. In this high impact, high visibility role, you’ll have direct line of sight to driving the most important metrics for the company, by helping users get the most out of each email and each visit.

You’ll work with fully staffed engineering and cross-functional teams that have driven consistent results, identifying opportunities to build new features, creating roadmap and detailed specs, and executing with them to ship impact. You’ll also own the go-to-market (GTM) plans with Marketing, Business Development, Sales, Editorial colleagues, and additional functions.

In this role, you’ll play a key role in our mission to create economic opportunity for every professional around the world. And you’ll do that while having fun.

Responsibilities:

• Collaborate with engineering, data science, design, and other counterparts to build team’s strategy and roadmap and drive execution.
• Build deep understanding of conversion funnels by conducting qualitative and quantitative research and identifying high impact product opportunities.
• Create user stories, use cases, requirement documents and proposals with clear MVP definition and success metrics. Measure progress of business success metrics towards KPI targets.
• Serve as the main POC and SME for acquiring new guests and members, collaborating across functions (BD, PMM, Editorial, PR, and other functions) and bring features and initiatives successfully to market.
• Communicate and evangelize the product vision and progress throughout LinkedIn from C-level stakeholders on down. Ensure transparency and alignment across the company.
• Lead analyses of the competitive environment, customers and product metrics to determine the right set of features to drive growth and engagement.
• Identify and prioritize tech investment and support resources necessary for innovation and continuous improvement to achieve successful outcome of the product.
• Develop and monitor OKRs for key product initiatives and ensure alignment with stakeholder objectives.
• Work horizontally across all LinkedIn’s key businesses and influence roadmap

Qualifications

Basic Qualifications:

• BS/BA Degree in a technology-related field OR equivalent experience.
• 3+ years of experience in product management.

Preferred Qualifications:

• Go-To-Market knowledge and experience.
• Experience with user acquisition/top of funnel user growth.
• Experience working on consumer growth initiatives.
• Experience working on highly iterative product development.
• Experience working on Social Networks at scale.
• Excellent communication skills with the ability to interact with and understand technical subjects and emerging technologies and their relevance to the marketplace.
• Ability to manage and lead across highly cross-functional teams.
• Ability to communicate findings clearly to both technical and non-technical audiences.
• MBA is a plus.

Suggested Skills:

• User Empathy
• Stakeholder Management
• Strategic Analysis

LinkedIn is committed to fair and equitable compensation practices.

The pay range for this role is $120,000 to $195,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.

The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits.